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Posts tagged with: bounce rates
Apr 5, 2013    |       4 comments

May meeting 2013: Reporting, metrics and data

The May meeting of the Digital Charities group will be held at the offices of WSPA, map below (thanks Lorena!)

As usual it will start at 4pm on the first Wednesday of the month (1st of May). Think about setting up a recurring meeting in your calendar so you don’t miss them!

This month we’ll be talking about what we measure, what our success indicators are, KPIs, and lots more about glorious stats and the data we should be monitoring. Please come prepared with some stats that you can share about your organisation.

Lorena has kindly agreed to convene the meeting and will be sharing a Google Doc or similar so we can drop in our numbers which will mean we have something tangible to talk about in the meeting.

Please note this session will be much more useful for you if you can do the ‘homework’ before you arrive!


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Mar 6, 2012    |      0 comments

March Meeting

Our next meeting will be at ActionAid from 4-6pm (ish) on Wednesday 7th March 2012, followed by a drink or two in The Crown on Clerkenwell Green.

We’re going to be chatting about email – Johnny from 38Degrees will talk us through some of their recent campaigns and be answering questions (within reason!)

We ran a similar session a year or so ago, and it was one of the best – so definitely not to be missed!

May 14, 2010    |      0 comments

Web ‘language’

How much consideration do you give to Information Architecture and other assumed ‘languages’ we have for the web?

  • Do you make links to external sites open in a new page/tab?
  • Does this disempower the user?
  • If you don’t, do you highlight that it’s an external link?
  • How many items do you have in your top level menus?
  • How many other methods of browsing do you offer, eg categories, tags, search, archives, etc?
  • If you were rebuilding your main site from scratch now, what aspects would you change to make the flow work better?
  • Do you monitor bounce rates for certain pages to understand why people leave your site at certain points?
  • Did you create use cases before building the site? Were these comprehensive enough given user feedback?
  • Do you actively seek user feedback on the site? What is the most common feedback your hear from users and colleagues?

Don't Click It
Peripheral devices like the mouse haven’t really been around for that long, and yet most of us have a highly refined understanding of what you may or may not be able to do in certain circumstances (this historically varies slightly between Mac & PC users owing to the option to right click).

A recent example I heard highlighting some of these assumptions we have of this shared language of user interfaces was a helpdesk technician asking a caller to “right click and tell him what happened”.
The response was “Nothing. I’ve written click, and nothing’s changed. What now?”

I saw this fantastic example of how you could change how we interact with computers a couple of years ago, and the site’s still live, and still feels very relevant. It’s called Don’t Click It.