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The World Cup starts in just a few days and the world’s eyes will be in South Africa for the next month . For the first time the World Cup is held in Africa and it looks like it will be one hell of a party.

At the World Development Movement, we wanted to use the World Cup and football to get people to discuss issues of global inequality, poverty and social injustice. That is why we’ve once again ranked the teams in the World Cup based on their countries’ efforts to eradicate poverty and inequality.

So, over the last month or so I built the site www.whoshouldicheerfor.com which lets users easily compare the different countries based on a range of indicators from carbon emissions per person to aid spending. The site also contains a blog and we’ve put together an excellent team of bloggers comprising a mix of NGO people – some of which are members of this group – journalists, authors and politicians.

The aim is to write one post about each match – about football, of course – but also bring up issues that the mainstream coverage of the World Cup won’t touch. How come the US, as the richest country in the World Cup gives so little aid? Why is Nigeria so poor, despite having among the world’s largest oil reserves? Why is South Africa so unequal, despite shaking off the shackles of apartheid nearly 20 years ago?

These questions and many more will be discussed on the Who Should I Cheer For blog over the next month or so.

So come and get involved. Who are you going to cheer for?